NEWS & EVENTS

The largest global franchise pool service brand, Poolwerx, continues its ambitious growth plans with the announcement of Nic Brill as Global CEO, effective Oct 2, 2025. This newly created role marks a pivotal moment in the brand's evolution, as Poolwerx unites its Australian, New Zealand and U.S. markets under one global vision, one business, and one strategy to position the brand for the next phase of international growth.

Jeff Fordham has launched Poolwerx a new franchise covering Canton and Cumming, GA (Territories #431 and #430), bringing decades of leadership, engineering, and small business experience to the pool service industry. Joined by his son-in-law Harry Spadlin, the family-run business is focused on delivering high-quality, professional pool care backed by Poolwerx's proven systems. Together, they aim to serve their community with reliable service, technical know-how, and a personal touch.

New Franchise Partner Mike Reed has launched Poolwerx Rio Grande Valley, serving the Edinburg and Brownsville markets as Territories #425 and #426. With over 30 years of experience in logistics, manufacturing, and accounting, Reed brings strong leadership to the growing pool care market. Backed by Poolwerx's proven support and training, he's committed to professional service and community-focused impact.

Derrick Cordova, wife Shyla, and son Julian Atienza have launched Poolwerx Murrieta, a family-owned pool service franchise in Southern California. Backed by diverse professional experience and a passion for community, the family brings a new level of trust, professionalism, and legacy-building to pool care in the Murrieta and Temecula Valley.

Boerne, Texas residents Nick and Megan Arnold have launched Poolwerx Boerne (Territory #412), bringing reliable, professional pool care to their hometown. With backgrounds in sales and emergency nursing, the Arnolds are focused on honest service, community involvement, and educating pool owners. Backed by Poolwerx's national support, they aim to become Boerne's most trusted pool care provider.

Poolwerx, a leading provider of pool supplies, service and maintenance, announces the grand opening of its newest retail store in Jacksonville, Florida. The store officially opened its doors earlier this month

Bailey Weessies has launched Poolwerx North Columbus, the brand's first Ohio location, bringing professional pool care and a community-focused approach to the area. With a background in sales, Weessies chose Poolwerx for its strong support network and proven systems. He aims to deliver high-quality service while giving back through local food bank support and entrepreneur mentorship.

Brian and Kristin Phillips launch a new Poolwerx franchise in the Southshore area of Florida, bringing their business experience and passion for community to offer expert, family-focused pool care and service.

Poolwerx welcomes Jef and Danae Shields as its new franchise partners in Northwest Arkansas. With 25 years of customer service and sales expertise, Jef Shields is committed to providing high-quality pool care while fostering strong community connections.

Poolwerx, a leading provider of pool supplies, service and maintenance, announces the grand opening of its newest retail store in Benbrook, Tx. The store officially opened its doors on Monday, October 28, 2024. The store, located at 999 Winscott Road, will provide swimming pool and spa owners in the Benbrook/Aledo area with convenient access to supplies and equipment along with Poolwerx’s signature mobile service.

Poolwerx is excited to welcome Jace Shepherd as the newest Franchise Partner in the Poolwerx family. Launching his franchise in St. George, Utah, Shepherd brings a wealth of experience in operations management and real estate, along with a deep commitment to the local community and pool safety.

PoolPro Magazine's 2024 "30 Under 40" list honors 30 top young professionals in the swimming pool industry. Among them are Kevin Linsley, 38, and Steven Kay, 33, co-owners of Poolwerx Ogden, Northern Utah.